Many businesses struggle on what to post on their social media. There are many things you can post about in order to keep your followers entertained and wanting more. Below are some ideas on what to include on your posts and what to post about on your social media.
Never forget hashtags on posts since it is very important. It helps categorize content for your audience. Hashtags allow people to find your post easier. It helps your business get noticed since not only your followers will see it, but users who are interested in the hashtag will see it as well. Following hashtag trends is also a great idea (#tbt #throwbackthursday #motivationmonday).
Create a photo or video contest for users to get more people to talk about your business. If you create a contest for the best photo or video of your product/service then it means more people will see your business! If more people post about your business, even if it is just for the contest, your business will be noticed by new users.
Post about what your business is all about. Users like to see the faces behind a business. Therefore, post a picture of the employees doing their job. This allows users to see the behind the scenes of the company. You can also post what your company values most.
Asking your followers questions in a post allows them to engage and talk with one another about what your company posts. It also allows you to see what your followers want more of and what they are interested in seeing. For example, post a question asking your followers what they want your next blog post to be about.
Customer Reviews/ Testimonials
Share your customer’s reviews on your social media. Let your followers see what your customers have to say about your product/services! The more good reviews people see, the more likely they are to buy your product/service. Create a collage of the good reviews or post them one by one on a weekly basis.
Create posts on national days. Everyone usually posts on national days so why fall behind on the trend? The more you post in common with your followers the more they will continue to like your posts and pages. You can visit nationaldaycalendar.com to see what national days are coming up.
Who doesn’t love a good sale? Make sure you post about all the promotions your company has going on. People love saving money so let them know your company will help them do just that.
Post quotes that users can relate to. Find a quote that can inspire your customers or quotes that have to do with your product or service so that users can relate it to your business.
Has your business reached a big amount of followers or has it received an award? Post about it! People love to see businesses succeed, therefore, posting about it will not only make them feel happy for your business but it will also show how your company is growing and will be seen as good.
There is a non ending list on what you can post about on your company’s social media. In other words, this is not the end of what you can post about, it is just some ideas for you to begin building your social media presence.
Contact PS Digital if you need help with your marketing.