As technology evolves, your business plan should evolve as well. Within the past years, the use of mobile phones increased, and now 77 percent of Americans own a smartphone. Many people wake up to their phone, spend all day with their phone and go to bed with their phone. For this reason, businesses have adapted to using mobile-friendly websites.
Quick to Load
One of the reasons why people leave the website sooner is due to its long loading time. Mobile-friendly websites load faster than traditional desktop sites. 48% of users get frustrated when they use a site that’s not mobile-friendly and 47 percent of visitors expect a website to load in less than 2 seconds, visitors will leave the website if the loading process takes more than 3 seconds.
A SEO (Search Engine Optimization ) on google is ranked higher when you have a mobile friendly website. In other words, people are more likely to find your business when they search for it. In 2016, Google released a notorious update that prioritized websites with a “mobile-friendly design”, giving them a boost in rankings. Today, most people choose a mobile device, rather than a desktop.
You’ll Attract More Visitors
A business that has a mobile-friendly website is likely to have more clients engaged, than a business that doesn’t have one. There are more sales, and consumers seem to trust your business more when they see a mobile-friendly site. Since 79% of the people who don’t like what they see on the site will search for another, you should think about gaining advantage over competitors who haven’t adjusted to a mobile-friendly site yet. In fact, your websites design looks much better in when its displayed in the appropriate format.
Using these statistics, you can improve your online presence and boost your sales. Need help creating your mobile optimized website? Let our marketing professionals at Pdigital help you! Please contact us for more information.