Reviews

"Replying to reviews is just as crucial as asking for them," Brian informed.

"A thoughtful response not only acknowledges the customer's feedback but also showcases your commitment to exceptional service."

Using Walker Tree Care's website as an example, Brian introduced PS Digital's innovative review widget product.

By seamlessly embedding Google Business Profile reviews onto their websites, businesses can amplify their credibility and foster trust with potential clients.

"It takes work to write a review!" exclaimed an audience member. "Can you give a reward to someone if they write a review? Like a gift card or a trip to Hawaii (lol yes someone asked this and then Brian was like I'll leave you a review right now)

You can offer incentives to leave a review. Perhaps a discount on the next service you need or a gift card to a local coffee shop. Put the blood, sweat, and tears into getting the review.

Google Local Service Ads (Pay-Per-Call)
Transitioning to the realm of Google Local Service Ads, we shed light on its efficacy for specific industries.

Emphasizing the pay-per-call model, we informed the audience how businesses only incur charges for received calls, with the added benefit of listening to and disputing calls that deviate from the established profile.

Notably, calls lasting under 30 seconds remain exempt from charges, offering a cost-effective advertising solution.

Google Ads Campaign
In our discussion on Google Ads, we underscored the importance of crafting a comprehensive ads campaign to drive traffic to your website.

Detail-oriented campaigns yield superior results, directing qualified leads to the website. Here is where having a highly convertible website comes into play.

A well-designed website enhances the effectiveness of the ads campaign, fostering seamless user experience and maximizing conversion rates.

Google Ads will place your company's business right in the "three pack" you see when you search for your business.

The presentation at Main Prospect ended with opportunities for attendees to ask real-time questions that related to their own business, seek advice, and engage in meaningful discussions with the PS Digital team as well as other business owners.

If we didn't get a chance to answer your question or you thought of a new question on the ride home, feel free to reach out and we'll be happy to help!

 

Our interactive digital marketing workshop sessions give attendees to actively participate allowing business owners to fully gain a deeper understanding of how digital marketing can improve their online presence.

Main Prospect fuses traditional American favorites with international flares to create an entirely new culinary experience. They offer bingo night, Happy Hour, and Sinatra and Friend night. They offer indoor dining as well as outdoor dining on their patio.